5. Daily deeds
It’s an understatement to say there are a lot of to do list applications on iOS. Daily Deeds is probably one of the simplest ones of the bunch. A simple way to keep track of tasks that are repeated every day, the icon is as clean as the app is. It reminds the user that this is not simply a to do list but a calendar of tasks. Memorable, clean, and well designed: all ingredients for a great icon.
Google has outdone itself in 2012 with its array of new iOS apps. Its GMail app, that was highly criticized during its initial launch, received a major facelift and is now garnering much praise. I think its icon is one of the best aspects of the new design. It’s so clean that it’s as if I can smell fresh laundry coming from my iPhone. Its bottom bevel makes it stand out on almost any wallpaper and gives it a subtle 3D feel with out looking corny or overdone. The red envelope is distinctive and bright but not distracting. It does what every great icon should, it begs to be tapped.
3. Temple Run: Brave
It’s all too common to see apps that promote movies to have its movie poster squeezed and retro fitted into its app icon. Not the case with Disney’s Brave. The app, which is created as a clone of Temple Run by the company that develops Temple Run, showcases an unique and memorable image of one of the main characters of the movie (the bear) while maintaining the style of the original Temple Run icon. People immediately get what the app is and isn’t just by looking at the icon. The glossy effect is done right and isn’t exaggerated. The perfect icon for a great game, it’s no surprise the app was in the Top Paid list for so long.
Fantastical has always had a great icon for its Mac app. It may seem obvious what their iOS app’s icon would look like but a simple port over wouldn’t have fit properly into iOS’s rounded rectangles. They kept true to their original icon but they rounded the corners within the calendar, toned down the shine and sparkles, and added the right amount of hue to make the app look magical. Looking at this icon on a desktop screen doesn’t do it justice, it was designed for mobile and looks outstanding on anyone’s the home screen.
1. Action Movie FX
The best icon of 2012 explodes off of its rounded rectangle. I’m usually not one to like or endorse icons that are so detailed, they can look messy, crowded, and conflict with a user’s wallpaper, but Action Movie FX pulls it off. The icon explains what the app does in an exciting fashion but doesn’t try to act as a screenshot. The use of a movie reel as a base of the icon reminds the user that this is an app about creation not just consumption. It’s very distinctive and unique and really attracts anyone who glances at it in the App Store. Great attention to detail and colour makes it an easy choice for the best icon of 2012.